Opportunities for Automotive SMEs in the Urban Mobility Shift
Cities across Europe are accelerating the shift towards Mobility-as-a-Service (MaaS) — integrated platforms where people plan, book and pay for multimodal journeys through a single interface. For the automotive industry, this is more than a technology trend: it fundamentally changes who captures value in the mobility chain.
But what does this mean for small and medium-sized enterprises? How can vehicle-centric business models evolve into integrated mobility solutions? And where are the real entry points for SMEs — especially in regions where public actors and large platforms dominate?
The fifth webinar in our DRIVING INNOVATION series brings together two practitioners from different ends of the MaaS spectrum to share insights and real-world experience.
We look forward to your participation!
Speakers
Roberto Cavaliere — AI & Mobility Solutions, NOI Techpark (Bolzano, Italy)
From Open Data Hub Mobility to a MaaS Ecosystem
Roberto is a MaaS architect and ITS expert at NOI Techpark, where he manages South Tyrol’s Open Data Hub — the region’s cross-border mobility data platform. He will share how a MaaS ecosystem is built from the ground up and give a perspective on Italy’s national MaaS4Italy pilot.
Robin Nedoma — Operations, Peoplecar (Prague, Czech Republic)
Community-Based Car Sharing as a Sustainable Mobility Solution for Municipalities
Peoplecar brings electric car sharing to smaller Czech municipalities, where communities co-invest in shared EVs for both official and citizen use. Robin will share hands-on insights into how this model works in practice and connects to the broader MaaS ecosystem.
What to Expect
- How MaaS platforms are structured — and where automotive SMEs fit in
- Building a MaaS ecosystem: from open mobility data to integrated services
- Community-based car sharing as a practical model for smaller regions
- What service providers and vehicle producers need to become MaaS-ready
- Cross-border perspectives from Italy and the Czech Republic
About the Series
DRIVING INNOVATION is a webinar series within the Interreg Central Europe project Drive2Transform (CE0200679), connecting key mobility innovation regions across Central Europe. The series explores how electrification, autonomous driving, connected vehicles and the platform economy are transforming the automotive industry — and what this means for SMEs, regions and policymakers.
>>> Registration is free